Acer Group of Corporation is currently a brick and mortar cheek operating computer trunk selling business in the computer industry. In order to expand the business to disguise a larger market in Malaysia, Acer decides to work the business to a higher level by passing game e-business. Before Acer brings the business operation into the new environment, the formation requires a detailed e-business plan to prepare itself fully in order to cope with the new challenge.
This investigative research instrument contains the proposed e-business plan for Acer to achieve e-business in order to weigh its business to the next step. To achieve e-business, Acer needs the attend to of technology to support its e-business operations. Acer will need to recitation some e-business employments to build such required information system framework with the assistant of mySAP Business Suite developed by SAP.
The decision to use such complex enterprise computer software is due to Acers e-business architecture requirements which constitute implementation of enterprise application integration (EAI), Enterprise Resource Planning (ERP), Customer consanguinity Management (CRM) and Supply Chain Management (SCM) to its vast mesh topology of information system.
Having such effective and efficient systems will help Acer to gain a competitive advantage all over its rivals. In addition, Acer will perform a serial of analysis to create an effective marketing strategy by taking into account of fig out, external factors (PEST) and Porters Five Forces homunculus Analysis.
SWOT analysis could indicate factors that influence the environment of Acer internally and externally while Porter Five Force Model Analysis helps to determine the potential of the industry to support decisions of entree or exiting the industry as well as market segmentation. The model is also used to compare the impact of ambition between Acer and its competitors.
1.0 Introduction: Business Description1.1 Mission contention (e-Business)To break the barriers between people and technology,
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